FLEX升学顾问中心 FACEBOOK 分享：Aggressive vs. enthusiastic - 积极主动 vs. 热情

***Comparison of the day - 4*** 每日一詞

Aggressive vs. enthusiastic - 積極主動 vs. 熱情

Aggressive is a very popular business adjective: aggressive sales force, aggressive revenue projections, aggressive product rollout. But unfortunately, aggressive means ready to attack, or pursuing aims forcefully, possibly unduly so.

So do you really want an "aggressive" sales force?

Of course, most people have seen aggressive used that way for so long they don't think of it negatively; to them it just means hard-charging, results-oriented, driven, etc., none of which are bad things.

But some people may not see it that way. So consider using words like enthusiastic,eager, committed, dedicated, or even (although it pains me to say it) passionate.

-by J.Haden

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